Successful Business Women Use the Internet
According to eMarketer, more women use the Internet for shopping and social contacts:
eMarketer estimates that there will be an estimated 97.2 million female Internet users ages 3 and older in 2007, or 51.7% of the total online population. In 2011, 109.7 million US females will go online, amounting to 51.9% of the total online population.
While this may sound like an exciting marketing tip, it’s really not all that impressive when you consider men make up the other 49% of Internet users. The above statistics only show who is using the Internet, not how they are using online technology.
